As some of you may already know, the iPad 2 was announced on 2 March, and released on Friday in the US to much fanfare. News has officially surfaced about the tablet sales over the weekend and it seems overwhelmingly good (for Apple, at least): the iPad 2 has completely sold out, and sold more than half as many again as the original iPad. What does this mean for Australians – and more importantly, what does it mean for you?
The answer? Not much. Going by the early reviews of the second iteration, your decision to get an iPad should not be much different from when the first one was launched last year. If you were waiting for Apple to iron out the bugs for the second version, then wait no more – the iPad is ready. If you were dubious about the iPad the first time around, then it’s likely you’ll feel exactly the same way now.
Almost a year on from getting my iPad, I realise that although it’s a desirable product, it is something I found a use for rather than found useful in and of itself. It is a gadget, and as a gadget lover it is a beautiful thing. As an editor, I’ve found the iPad far more useful than I thought it would be. It’s versatile enough to read any manuscript you can throw at it, and as a device for editing it is as good or better than a laptop. As an avid reader of websites, blogs and other social media, it is a device that fits somewhere between a smartphone and a laptop. It’s also fantastic for travelling – ten hours of battery life takes you a good long way into a long haul plane trip. It is not ideal for writing – the on-screen keyboard is great for short bursts of text but for the most part it is inferior to a laptop.
For most casual users of a computer who are not yet in the habit of checking social media sites or email every hour or so, it is less useful than a laptop, and not as specialised as an e-reader in either battery life, screen quality or heft. And that means it falls between use cases. I am not an average user, and the iPad is not an average gadget.
For the most part, people still don’t really know why they want an iPad (or any tablet for that matter). Apple seems to be adjusting their own expectations as well. The original iPad was launched with a keyboard dock and a suite of Office-like apps. The iPad 2 has dropped the keyboard dock and is now concentrating almost entirely on casual media creation – it sports new video editing and music mixing apps, as well as a photo booth app for taking and editing photos.
Having said all that, if you’re still entranced by the shiny new iPad 2, and you have the money, then you should get it. This is a purpose-defining gadget – something you will use once you own, because it is a pleasure to use. If you’re a reader of ebooks, despite all my reservations about the direction Apple is going in, it is still more open and more versatile than a Kindle (or any other straight e-reader).
It’s my pleasure to announce the winner for my last post’s giveaway. Congratulations to Melinda! I’ll be in touch with Melinda by email this evening to arrange the $100 worth of Booku Bucks.